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Wealth Management
Blue5Green tackles the key challenges of Wealth Management, including fragmented client data, complex compliance requirements, lack of personalization, limited client engagement, and inefficient advisor workflows.
Banner
Wealth Management
Blue5Green tackles the key challenges of Wealth Management, including fragmented client data, complex compliance requirements, lack of personalization, limited client engagement, and inefficient advisor workflows.

How we leverage Salesforce to solve pain points

Client Acquisition and Onboardingtoggle
Prospect Management:

Track prospects through lead scoring, relationship insights, and referral sources to improve acquisition strategies.

Client Onboarding and KYC:

Automate onboarding workflows, capturing client details, performing KYC (Know Your Customer), and ensuring compliance with AML (Anti-Money Laundering) standards.

Document Collection and Verification:

Manage due diligence documentation, verifying income sources, identity, and risk profile to ensure adherence to onboarding timelines and regulatory policies.

Relationship Management and Client Engagementtoggle
360-Degree Client View:

Create a comprehensive client profile encompassing assets under management (AUM), investments, past interactions, and family relationships.

Householding and Wealth Consolidation:

Track multiple accounts and holdings under a householding view to analyze the family's total wealth and provide integrated advice.

Client Engagement Metrics:

Monitor client touchpoints, frequency of communication, and engagement scores to personalize client interactions and enhance relationships.

Financial Planning and Advisory Servicestoggle
Goal-Based Financial Planning:

Utilize CRM to track client financial goals, from retirement savings to education funds, aligning with asset allocation strategies.

Portfolio Analysis and Rebalancing:

Maintain visibility into client portfolios, identifying opportunities for rebalancing based on changing market conditions, risk appetite, or tax efficiency needs.

Client Review Meetings:

Automate the scheduling of client reviews, integrating performance data to provide insights on goal achievement, investment returns, and market trends.

Product Offering and Cross-Sell Opportunitiestoggle
Product Recommendations:

Generate targeted product recommendations, including managed accounts, mutual funds, alternative investments, and insurance products based on CRM data analysis.

Cross-Sell and Upsell Tracking:

Track success in cross-selling additional services such as estate planning, tax advisory, and insurance through CRM-driven campaigns.

Propensity Modeling:

Use CRM analytics to identify clients most likely to be interested in specific financial products, optimizing advisor efficiency.

Portfolio Management and Performance Reportingtoggle
AUM Tracking:

Track Assets Under Management (AUM) growth, monitoring inflows and outflows to manage client retention and identify growth opportunities.

Portfolio Performance Metrics:

Generate performance metrics such as time-weighted return (TWR), internal rate of return (IRR), and benchmark comparisons.

Client Reporting:

Automate the generation of personalized portfolio reports, focusing on performance summaries, risk metrics, and adherence to investment objectives.

Compliance and Regulatory Managementtoggle
MiFID II and Fiduciary Compliance:

Ensure that all advisory activities are compliant with MiFID II regulations and adhere to fiduciary responsibilities.

AML and FATCA Compliance:

Automate AML checks and ensure FATCA reporting requirements are met to maintain transparency in cross-border asset holdings.

Regulatory Suitability Tracking:

Monitor client investments for suitability against defined risk profiles, ensuring compliance with regulatory suitability standards.

Risk Profiling and Client Suitabilitytoggle
Risk Tolerance Assessments:

Capture risk tolerance through CRM-based assessments, factoring in risk capacity, financial goals, and market volatility preferences.

Suitability Analysis:

Align investment products to client risk profiles and update recommendations in response to changing market conditions or life events.

Periodic Risk Reviews:

Automate periodic risk profile reviews and ensure the investment strategy remains suitable, particularly for regulatory reporting.

Business Intelligence and Analyticstoggle
Client Lifetime Value (CLV) Analysis:

Assess CLV to prioritize high-value clients, measuring contributions from investment advisory, ancillary products, and referrals.

Client Retention Metrics:

Track attrition rates, identifying clients at risk of churn based on engagement patterns, portfolio performance, and fee sensitivity.

Segment-Based Reporting:

Generate reports for different client segments (e.g., HNWI, UHNWI, mass affluent), tracking profitability, engagement, and product uptake.

Advisor Productivity and Performance Managementtoggle
Sales and AUM Growth Metrics:

Monitor key advisor metrics such as net new assets (NNA), cross-sell ratios, and revenue per advisor to assess productivity.

Activity Tracking:

Track advisor activities, including client meetings, financial plan updates, and follow-up actions, ensuring alignment with overall business goals.

Advisor Incentive Programs:

Align advisor incentives to CRM data, focusing on metrics such as client satisfaction, AUM growth, and product penetration rates.

Wealth Structuring and Estate Planningtoggle
Trust and Estate Documentation:

Track and manage trust and estate planning documents, ensuring they are current and align with clients' stated objectives.

Multi-Generational Wealth Transfer:

Use CRM to plan and manage multi-generational wealth transfer strategies, coordinating with legal advisors for execution.

Client Heir Engagement:

Track engagement with heirs and next-generation family members to ensure continuity of relationships and retention of family assets.

Cash Management and Credit Facilitiestoggle
Credit Facility Management:

Track usage and repayment of credit lines provided to clients, such as margin loans, securities-backed loans, and overdraft facilities.

Liquidity Planning:

Use CRM to create and monitor liquidity solutions for clients, ensuring cash flow requirements are met without compromising portfolio growth.

Cash Flow Monitoring:

Track inflows and outflows, monitoring cash positions across various accounts to optimize liquidity for short-term goals.

Client Service and Case Managementtoggle
Case Management for Service Requests:

Track client service requests, ensuring resolution within SLA (Service Level Agreement), with metrics like first-response time and issue resolution rate.

Complaint Handling:

Automate complaint resolution workflows, escalating issues when necessary to improve client satisfaction and regulatory compliance.

Service Level Insights:

Measure advisor and support team response rates, service times, and issue resolution effectiveness, providing data-driven insights for service optimization.

Integration and Data Flow Managementtoggle
Core Banking System Integration:

Integrate CRM with core banking and investment management systems to provide real-time views of client financial holdings.

Financial Planning Tool Integration:

Integrate CRM with financial planning software to seamlessly update client financial plans with the latest portfolio data and life event triggers.

Market Data Feeds:

Integrate market data feeds from sources like Bloomberg or Refinitiv to provide advisors with real-time market insights for portfolio management.

Marketing and Campaign Managementtoggle
Event-Driven Marketing Campaigns:

Create targeted campaigns based on life events, such as liquidity needs, retirement, or estate planning, for timely outreach.

Referral Campaign Tracking:

Use CRM to track client referral programs, measuring the success rate of campaigns and referral contributions to AUM growth.

Client Appreciation Events:

Automate invitations and track engagement for client appreciation events, ensuring attendance by high-value clients and enhancing relationship depth.

Why Blue5Green?
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    Deep Industry Expertise & Thought Leadership
    We bring unparalleled industry expertise, with a team of Salesforce experts who understand the nuances of your sector and provide thought leadership that drives innovation and value.
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    Proven Track Record
    Our history of successful Salesforce implementations speaks for itself. We’ve helped numerous organizations transform their operations and achieve measurable results.
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    Global Delivery
    With a global footprint, we deliver solutions seamlessly across geographies, ensuring consistency, quality, and round-the-clock support for your Salesforce journey.

How Can
We Work Together?

Transformation stories
I wanted to take a moment to express our sincere appreciation to Blue5Green for the exceptional work on our project. Your team's leadership, commitment, and expertise have been evident in managing the challenging timelines and resolving defects.
Product Owner
Healthcare Payer and Provider,USA
Product Owner
Healthcare Payer and Provider,USA

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